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İşletme Eğitimi ve Narsisizm: Türk Üniversiteleri Üzerine bir Sorgulama

Year 2024, Volume: 2 Issue: 1, 59 - 78, 28.12.2024

Muhammed Bilgehan Aytaç

Abstract

Bu çalışmada, işletme eğitiminin işletme öğrencilerinin narsisizm seviyesi üzerindeki etkisi incelenmiştir. Literatür, narsisizmin 1970'lerden bu yana arttığını ve işletme öğrencilerinin diğer disiplinlerde okuyanlara göre daha narsistik olduğunu göstermektedir. Bu araştırmada basit bir soru sorulmuştur; işletme öğrencileri, işletme okullarında deneyim kazandıkça daha mı narsistik hale geliyorlar? Bu sorunun cevabı için bir ipucu aramak amacıyla nicel bir çalışma tasarlanmış ve işletme öğrencilerinin narsisizm seviyeleri, sınıfları (sene), işletme okumaya yönelik bireysel motivasyonları, not ortalamaları, demografik özellikleri ve gelecekteki kariyer seçimleri (örneğin; pazarlama, finans, insan kaynakları yönetimi) bağlamında analiz edilmiştir. Çalışmaya farklı Türk üniversitelerinden iki yüz altmış dört işletme öğrencisi katılmıştır. Bulgular, işletme öğrencilerinin narsisizm seviyesi ile notları arasında anlamlı bir ilişki olmadığını göstermektedir. Ancak, narsisizm seviyeleri ile işletme bölümünü tercih etmedeki bireysel motivasyonları arasında anlamlı bir ilişki bulunmaktadır. Ayrıca, yaş ile narsisizm arasında negatif bir ilişki ve aile geliri ile narsisizm arasında pozitif bir ilişki tespit edilmiştir. Araştırma-Geliştirme (AR-GE) ve Muhasebe alanında kariyer yapmak istediğini belirten öğrencilerin daha az narsistik eğilimlere sahip olduğu bulunmuştur. Genel Yönetim ve Pazarlama departmanında çalışmak isteyen öğrencilerin ise en yüksek narsisizm puanlarına sahip olduğu görülmüştür. Özetle, bulguları literatürle birlikte değerlendirdiğimizde, bu çalışma işletme eğitiminin bireyleri daha narsist yaptığına değil, narsist özelliklere sahip bireylerin işletme okumaya daha eğilimli olduğuna ima etmektedir.

Keywords

narsisizm işletme eğitimi not ortalaması işletme departmanları

Ethical Statement

Araştırmam, 19 Mart 2019 tarihinde Ankara Yıldırım Beyazıt Üniversitesi Sosyal ve Beşeri Bilimler Etik Enstitüsü tarafından onaylanmıştır.

Thanks

Veri sağlayan tüm öğrencilere teşekkür ederim.

References

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  • Aytaç, M. B., Duman, H., & Polat, Y. (2016). Evaluating Marketing/Accounting Collaboration in Hotels: Cappadocia Region Case. International Journal of Social and Humanities Sciences Research (JSHSR), 3(5), 77-84.
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Business Education and Narcissism: An Investigation on Turkish Universities

Year 2024, Volume: 2 Issue: 1, 59 - 78, 28.12.2024

Muhammed Bilgehan Aytaç

Abstract

In this study, the effect of business education on business students’ narcissism level was investigated. Literature indicates that narcissism has been increasing since the 1970s and business students are more narcissistic than those studying in other disciplines. This research asked a simple question: are business students becoming more narcissistic as they are experienced in business schools? To seek a clue for the answer to the research question, a quantitative study was designed, and business students' narcissism levels were analyzed based on their grades, individualistic motivation in studying business, GPAs, demographics, and based on their future career choices among business departments (e.g., marketing, finance, HRM). Two hundred sixty-four business students from different Turkish universities participated into study. Findings mainly illustrated that there is no significant relationship between business students' narcissism level and their grades (years). However, there is a significant relationship between their narcissism level and their agentic motivation to pursue a degree in business. Further age was negatively related to narcissism and family income was a positive predictor of narcissism. Students who expressed their willingness to pursue a career in R&D or Accounting after graduation were found to have less narcissistic tendencies. Students who are willing to work in the General Management and Marketing department have the highest narcissism scores. In summary, when the findings are evaluated together with the literature, this study implies that business education does not make individuals more narcissistic; rather, individuals with narcissistic traits are more inclined to study business.

Keywords

Narcissism business education GPA business departments

Ethical Statement

My research was approved by the Ankara Yıldırım Beyazıt University Institute of Ethics of Social and Human Sciences on March 19, 2019.

Thanks

I thank all students who provided data.

References

  • Akhtar, S., & Thomson, J. A. (1982). Overview: Narcissistic personality disorder. The American Journal of Psychiatry, 139(1), 12-20.
  • Altındal, H. (2022). Üniversite ve bölüm tercih nedenleri: Sosyal hizmet bölümü örneği. İksad.
  • Ames, D. R., Rose, P., & Anderson, C. P. (2006). The NPI-16 as a short measure of narcissism. Journal of Research in Personality, 40(4), 440-450.
  • Atay, S. (2009). Narsistik Kişilik Envanteri’nin Türkçe’ye Standardizasyonu. Gazi Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 11(1), 181-196.
  • Aytaç, M. B., Duman, H., & Polat, Y. (2016). Evaluating Marketing/Accounting Collaboration in Hotels: Cappadocia Region Case. International Journal of Social and Humanities Sciences Research (JSHSR), 3(5), 77-84.
  • Aytaç, M. B. (2019). Narsistik tüketim. Gazi Kitabevi.
  • Bergman, J. Z., Westerman, J. W., Bergman, S. M., Westerman, J., & Daly, J. P. (2014). Narcissism, Materialism, and Environmental Ethics in Business Students. Journal of Management Education, 38(4), 489-510.
  • Bonfá-Araujo, B., Lima-Costa, A. R., Hauck-Filho, N., & Jonason, P. K. (2022). Considering sadism in the shadow of the Dark Triad traits: A meta-analytic review of the Dark Tetrad. Personality and Individual Differences, 197, 111767.
  • Briganti, G., & Linkowski, P. (2020). Exploring network structure and central items of the Narcissistic Personality Inventory. International Journal of Methods in Psychiatric Research, 29(1), e1810.
  • Brown, T. A., Sautter, J. A., Littvay, L., Sautter, A. C., & Bearnes, B. (2010). Ethics and Personality: Empathy and Narcissism as Moderators of Ethical Decision Making in Business Students. Journal of Education for Business, 85, 203–208.
  • Brunell, A. B., Staats, S., Barden, J., & Huppa, J. M. (2011). Narcissism and academic dishonesty: The exhibitionism dimension and the lack of guilt. Personality and Individual Differences, 50(3), 323-328.
  • Bushman, B. J., & Baumeister, R. F. (1998). Threatened Egotism, Narcissism, Self-Esteem, and Direct and Displaced Aggression: Does Self-Love or Self-Hate Lead to Violence? Journal of Personality and Social Psychology, 75(1), 219-229.
  • Bushman, B. J., & Baumeister, R. F. (2002). Does self-love or self-hate lead to violence? Journal of Research in Personality, 36(6), 543-545.
  • Campbell, W. K., Rudich, E. A., & Sedikides, C. (2002). Narcissism, Self-Esteem, and the Positivity of Self-Views: Two Portraits of Self-Love. Personality and Social Psychology Bulletin, 28(3), 358-368.
  • Carroll, L. (1987). A study of narcissism, affiliation, intimacy, and power motives among students in business administration. Psychological Reports, 61(2), 355-358.
  • Chambers, V.A., Hayes, M.J. and Reckers, P.M.J. (2024). The interactive effect of individual and co-worker narcissism on counterproductive work behavior. Journal of Organizational Effectiveness: People and Performance, 11(4), 930-947.
  • Cisek, S. Z., Hart, C. M., & Sedikides, C. (2008). Do Narcissists Use Material Possessions as a Primary Buffer Against Pain? Psychological Inquiry, 19(3-4), 205-207.
  • Dåderman, A. M., & Kajonius, P. J. (2024). Linking grandiose and vulnerable narcissism to managerial work performance, through the lens of core personality traits and social desirability. Scientific Reports, 14(1), 12213.
  • Dixon-Kennedy, M. (1998). Encyclopedia of Greco-Roman Mythology. Santa Barbara, California: Abc-Clio.
  • Doğan, V., & Yilmaz, C. (2017). Yönetim Bilimleri ve Pazarlama Alanında Bağımsız Değişkenlerin Karşılaştırılması ve Bastırıcı Etki Tespiti. Uluslararası Yönetim İktisat ve İşletme Dergisi, 13(2), 384-406.
  • Duchon, D., & Drake, B. (2009). Organizational Narcissism and Virtuous Behavior. Journal of Business Ethics, 85, 301–308.
  • Emmons, R. A. (1984). Factor analysis and construct validity of the narcissistic personality inventory. Journal of Personality Assessment, 48(3), 291-300.
  • Emmons, R. A. (1987). Narcissism: theory and measurement. Journal of Personality and Social Psychology, 52(1), 11-17.
  • Erhat, A. (2015). Mitoloji Sözlüğü (23. ed.). İstanbul: Remzi Kitabevi.
  • Ertekin, Y., & Yurtsever, G. (2001). Yönetimde Narsizm Üzerine Bir Deneme. Amme İdaresi Dergisi, 34(3), 37-46.
  • Fastoso, F., Bartikowski, B., & Wang, S. (2018). The “little emperor” and the luxury brand: How overt and covert narcissism affect brand loyalty and proneness to buy counterfeits. Psychology & Marketing, 35(7), 522–532.
  • Freud, S. (2015). Narsizm üzerine ve Schreber vakası. (B. Büyükkal & S. M. Tura, Trans.) (5. ed.). İstanbul: Metis Yayınları.
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Details

Primary Language English
Subjects Marketing (Other)
Journal Section Articles
Authors

Muhammed Bilgehan Aytaç 0000-0002-2351-0893

Publication Date December 28, 2024
Submission Date October 20, 2024
Acceptance Date December 2, 2024
Published in Issue Year 2024Volume: 2 Issue: 1

Cite

APA Aytaç, M. B. (2024). Business Education and Narcissism: An Investigation on Turkish Universities. Aksaray Üniversitesi Sosyal Bilimler Meslek Yüksekokulu Dergisi, 2(1), 59-78.
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